Figure Technology's ecosystem. Source: Bernstein
On management’s May 12 earnings call, executive chairman and co-founder Mike Cagney said that after bringing Figure’s digital assets over to DeFi for financing about a year ago, it faced a challenge common to all real-world assets (RWA) on blockchain.
“DeFi is asset-based lending. The premise is that the collateral backing the loan is liquid. What are the collateral as a whole loan? Given an LTV breach, how does a lender take a fractional position in the whole loan? Even if they could, where would they sell it?” Cagney said that the company’s Forge platform converts whole loans into small, single-dollar liquid participation units.
Bernstein said it sees Figure building a complete marketplace where real-world assets, both loans and eventually equitie, can serve as active collateral for borrowing and lending liquidity. "That's going more towards a model where FIGR simply clips a small fee of the entire blockchain economy within its ecosystem,” they said.
Meanwhile, institutional investors remain skeptical of blockchain-for-finance narratives, something CEO Michael Tannenbaum acknowledged in the call, arguing that Figure’s advantage is operational rather than ideological. He described AI as “the brain” and blockchain as “the nervous system,” arguing that blockchain-native data structures make underwriting, compliance and loan verification easier to automate.
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In previous research, Bernstein has put an estimated value of $4 trillion on the addressable market for total annual volume of credit origination across multiple loan categories that could eventually move onchain as tokenized assets.
That includes lending such as mortgages, auto loans, home equity lines of credit and small-business loans — segments where Figure is expanding beyond its core business.
Tokenized credit remains a small segment of the broader RWA market. Industry data shows the sector is currently valued at around $5.14 billion, highlighting the gap between today’s adoption and the longer-term growth opportunity Bernstein outlines.
Snapshot of current size and scope of global tokenized credit market. Source: RWA.xyz
Other projects are already experimenting with bringing credit onchain. Centrifuge has expanded its decentralized finance platform to include tokenized credit and US Treasury products on new blockchain networks, aiming to connect institutional-grade assets with DeFi liquidity.
Figure has moved into areas such as auto loans through the Hastra DeFI protocol, where tokenized credit products are designed to plug into decentralized finance and broader blockchain markets. Launched last year by the Provenance Blockchain Foundation, the protocol swaps wrapped yields for a Prime token. Recently, Hastra announced its launch on the Morpho protocol on Ethereum, opening up an even larger addressable DeFi market.
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